Work
All
Client
Hokkaido Tracks Resort Properties
Project
Kirakira and Konakona buildings

Kirakira and Konakona are partner buildings in the resort snowfields of Niseko, Japan. Dialogue conceived the naming and designed the custom-lettered logotypes in addition to the marketing collateral that underpinned the sales programs. The building exteriors, at the hands of Klein Dytham architects, were informed by different motifs of snow, with the Japanese words for ‘glisten’ and ‘powder’ forming the basis of the names.

Naming
Brand identity